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Publications

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Publications

Business Sense: Facebook, Twitter can help enhance brand, productivity

21.02.2011 Kyiv Post № 7
Read about the vast opportunities and pitfalls of using new media like Facebook, Twitter and blogs to reach business objectives of the company…
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Mission and values: HR aspect

29.09.2010 edition “Upravlenije personalom”, publishing house HRD, 2010 № 9 (204)
“Mission is supposed not to be crammed but to run like a golden thread through real actions of employees and to help them in making decisions. In our article you will read about the development project on corporate missions, values and objectives…”
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PR is not a luxury, it’s a necessity for forward-thinking companies

03.07.2010 KyivPost
There’s much more to PR than meets the eyes. The secret of successful PR is about managing a brand and retaining its integrity. Read more about the secrets of successful PR of a law firm in our article...
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